PORTLAND (NEWS CENTER) -- The NFL goes pink throughout the month of October to raise awareness for breast cancer, so the thought is, why not go purple in September for Alzheimer's awareness?
Nichole Ivey of Lebanon is trying to do just that. Having personal ties to the disease, where her husband's paternal grandparents were both diagnosed in 2010, she wanted to get active. Ivey participated in The Walk to End Alzheimer's in Portsmouth, NH but wanted to invest further. After seeing a documentary about football players suffering long-term affects from the hard hits they take and a study finding that death rates from Alzheimer's are higher in NFL players, she found her goal.
Ivey has gotten active in trying to contact every NFL team, individual players, sponsors and even Alzheimer's organizations. Her efforts haven't gone without some setbacks, however. Many of the replies have been the same - that they all seem to think Ivey has a great idea, but can't follow through unless the NFL makes the decision. She's said she needs something big to get their attention, so she started a petition on the change.org website.
Although it is deemed a large endeavour, she is not giving up.
If you would like to support Ivey's actions, you can sign her petition page here and for further information on her cause, you can visit the Facebook page she has started here.